My practice centres on helping businesses to protect their IP and grow their presence in domestic and international markets. I specialise in third-party relationship models such as franchising, agency, distribution, selective distribution, manufacturing and licensing, commercial joint ventures and strategic alliances.
I have advised on high-profile and innovative deals in the retail, food & beverage, leisure and entertainment, services, healthcare and education sectors. With over 17 years of experience, I can help clients with their strategic planning and ensure that they avoid common pitfalls, including navigating them through complex international regulatory and local law issues.
I am very proud that our team is ranked consistently in the top-tier for commercial contracts, franchising and licensing by Chambers & Partners and the Legal500.
Who's Who Franchising 2022 ranks me as a "Global Elite Thought Leader"
Legal 500 2022 ranks me as a Leading Individual for Franchising (the Fieldfisher franchise team is Tier 1)
Chambers & Partners UK ranks Fieldfisher in Tier 1 for franchising, and has done for the last 16 years.
What others say…
Fieldfisher had created our entire franchise agreement and all the related documents such as the adoption agreement, nondisclosure, etc. Gordon and his team are very professional and supportive, as we are new in the field and have little experience in legal procedure and contracts, they answered our questions in-depth patiently. It is something certainly very appreciated. The team is also very responsive and organized. You can always find the key person for your questions.
Gordon Drakes has not only a profound knowledge of franchise law, but he is also willing to share and teach our team. It’s not easy to work with someone who has no legal background like me. Gordon supported us through the whole contract negotiation process and provided to-the-point answers, arguments, and negotiations to the counterpart. He never hesitates to support us and give us quick feedback and suggestion.
Gordon Drakes is an excellent lawyer with profound knowledge and highly recommended for his incredibly specialised repertoire in franchising law.